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British Institute of Interior Design

The British Institute of Interior Design is committed to encouraging and supporting creativity and competence in the field of interior design through facilitating best practice, practical professional support, development opportunities and education.

Designing the Future - Why Intellectual Property (IP) Protection Matters

Published on:20/04/2011

WIP Day (26th April 2011), sees the launch of ACID’s (Anti Copying in Design) IP Tracker www.acidtrading.eu.com/acid-ip-tracker, a simple digital method of tracking delivery of IP led and confidential information. It is an electronic addition to the ACID Design Data Bank which holds over 350,000 copies of unregistered designs. The IP Tracker will be an additional tool ensuring a further layer of IP awareness. Initially discussed in 2007, the process was developed after ACID Member and designer John Coleman’s feedback indicated that there was an increasing need for an electronic sending service which would underpin the user’s IP Rights without appearing threatening or unattractive to a potential client or collaborator.

ACID ambassador and designer Sebastian Conran, "An unintended consequence of digital technology is the dissemination & theft of identities, ideas and designs... The ACID IP Tracker provides unequivocal dated evidence for files in digital transit - simply, efficiently and effectively." 

Dids Macdonald, ACID’s CEO said, “Most micro enterprises and SMEs cannot afford to go  to Court over infringement, so the most important element of IP protection is a deterrent and preventative strategy, particularly when sending sensitive information to a third party. Importantly, providing receipted evidence of sending reverses the burden of proof and makes it easier to take action.”

 WIPO link - http://www.wipo.int/ip-outreach/en/ipday/2011/dg_message.html

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